| WOW, Steve... How amazing was that!?! Bit of a technical "glitch" at the end, but don't worry… You only missed about a minute of me "wrapping up" and sharing how we'll keep this conversation going and get your questions answered … And it will be on our rebroadcast, which will be available soon. :) Still, based on the comments we're getting across social media and email, our first-ever State of the Industry Virtual Summit was a HUGE success. You just heard giants of the digital marketing industry… Experts like Ryan Deiss, Brian Clark, Ann Handley, Jon Morrow, Mark Ford, Neil Patel… People who literally made digital marketing what it is today… and are transforming the landscape as we speak… Laying it ALL on the line… Telling YOU what you need to know NOW as a copywriter. And what did we learn? Well — the big takeaway for me was content. And not "content" as we've known it… where you write something nice about your product or company and put it out on the web. Nope… Today, it's all about strategic content. Content that offers real value to your target readers. Content that makes their user experience (UX!) easier, more productive, more enjoyable… Content that makes use of effective storytelling… Content that Google loves. Content curation — where you source content most useful and relevant to your customer. You also heard a lot about the growing role of video content. Neil Patel told us one of the most effective ways to connect with your reader is to have your client pull out a phone and tell a story. Mark Ford showed us how marketing has evolved — and how the next logical phase is "movie-quality" production and scripting. You heard Molly Pittman talk about ways to grab attention on busy Facebook newsfeeds… Nick Usborne introduced us to chatbots — and how it's a brand-new, wide-open field for copywriters, brimming with opportunity. And a whole lot more! A ton was covered in this historic event… And if I were to sum up the overriding message from attendees like you on social media, it would be: Okay — great stuff! But what do I do next? What can I do TODAY to get well in front of these lucrative, emerging trends? I've got great news on that front: If you're a member of Wealthy Web Writer — AWAI's very active community of web copywriters… You're going to love what we have in store for you in the coming days… JUST ANNOUNCED: Starting with a series of exclusive Wealthy Web Writer member-only online training events on many of the SPECIFIC TOPICS our experts discussed at today's Summit. These are actual training sessions… taught online… by working, skilled experts. You learn valuable and marketable skills… You'll write copy… receive feedback… Even be able to ask questions in real time. So, if you want to offer the content curation services Brian Clark says are in huge demand as people try to sort through and make sense of billions of pieces of content on the web these days… Or know how to create new written and video content that breaks through the clutter using the proven storytelling methods Neil talked about… If you'd like to master writing Facebook ads your clients need to attract new customers and convert existing ones, as Molly Pittman talked about… Or you'd like to explore the kind of "user experience" copy customers are demanding — and learn it from UX expert Heather Robson herself… Or get an early jump on the growing demand for chatbot script copy Nick Usborne talked about… Or learn how to cash in on the resurgence of writing fun, topic-driven email newsletters for clients that Ryan Deiss and Ann Handley talked about… Or an amazing (and vital) crash course in writing for production-quality video that Mark Ford says all new copywriters will need… As a Wealthy Web Writer member, you'll have FREE access to each of these training sessions… Starting with Heather Robson's training on UX Copy… this coming Wednesday! Now, as you probably know — live "actionable" expert-led training sessions like these can cost as much as $500 each, sometimes more… But as a Wealthy Web Writer member — you'll get them FREE, as part of your membership. Not a WWW Member? Now… If you're NOT a Wealthy Web Writer member already — no worries! We've got an amazing, "test-drive" offer where you can join this amazing community of web writers and digital marketers at ZERO risk. Click here to learn what Wealthy Web Writer is all about… Why membership is a MUST for all digital copywriters… How you can claim a very special "Summit Deal" where you can gain IMMEDIATE and FULL ACCESS to every single benefit… Including all our upcoming live "Summit-inspired" training sessions… And some very special "bonus coaching" just for Summit attendees that will help you zero in on your writing specialty and get started as a paid writer faster! … for just $1! But please hurry… This deal is only open today to State of the Industry Virtual Summit attendees and won't be kept open for long. >> Go here now for all the details. And I'll be in touch with the Summit playback and more soon! To your success, Rebecca Matter For questions or requests: contact us online. Trouble viewing this email? View it in your browser, here. Ensure your subscription delivery. AWAI Whitelisting info available here. You are subscribed to this newsletter as stevescott@techacq.com. To unsubscribe from any future AWAI Special announcements and offers, please click here: Unsubscribe from AWAI Special announcements and offers. To unsubscribe from all AWAI broadcasts click here: I want to permanently unsubscribe from all AWAI emails. ©2020 American Writers & Artists Institute |
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